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LinkedIn Ads Myths, Hurdles, and Strategies B2B Marketers Need to Know: AJ Wilcox on Marketing Smarts [Podcast]

Marketing Smarts from MarketingProfs

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Debunking the Myth: LinkedIn Ads Are Expensive

The speaker explains how the cost per click on LinkedIn ads has increased over time, indicating their value. They compare LinkedIn and Facebook ads, highlighting LinkedIn's superior targeting capabilities and better ROI. They provide tips and resources for B2B marketers using LinkedIn ads.

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