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3min chapter
How Consumer Engagement Is Evolving
MarTech Podcast ™ // Marketing + Technology = Business Growth
Enhancing Engagement by Gamifying Content
This chapter explores how brands can enhance consumer experiences by transforming existing content into interactive and engaging formats. It emphasizes the importance of aligning marketing strategies with consumer interests to deepen brand connections, featuring examples like the New York Times and Yeti.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode