Cynicism and the Expectation Effect

David Robson is an award-winning science writer specialising in the extremes of the human brain, body and behaviour.

Our expectations have a profound effect on the outcomes we get in life. This isn't positive vibes from The Secret, this is one of the most replicable, robust effects that impacts pretty much everything we care about to do with our lives and health.

Expect to learn how people with no gluten intolerance can have a gluten reaction after eating a meal with no gluten in it, why the drones at Gatwick were probably imagined, why French people eat worse than Americans but live longer, how your thoughts are more important than your genes when it comes to athletic performance and much more...

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