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560: $250k Selling Spreadsheets on Etsy in Under 2 Years

The Side Hustle Show

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How to Target Keywords for Your Product

E-rank is a tool that lets you rank keywords based on competition and demand. The word budget planner would be very difficult to rank for, but the word budget spreadsheet would have a little bit less competition. So I'd be much more likely to use a term like that to target a story in my product. That's where my business really took off into six figure territory was when I decided to bundle a variety of these products into one higher price product.

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