
An inside look at Ross Simmonds' new book: Create Once, Distribute Forever
Content, Briefly
Navigating the Chaos of Content Distribution
This chapter discusses the challenges marketers face in the chaotic landscape of digital marketing and introduces a new book aimed at providing structured playbooks for effective content distribution. It emphasizes the need for B2B marketers to explore unconventional channels and the advantages of embracing innovative strategies. The importance of personal branding and community engagement is highlighted, showcasing how individual creators can leverage these aspects to compete effectively in the industry.
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