Manufacturing is not dark, satanic mills. It's sophisticated,. interesting, creative, fascinating, rewarding business. And i think we really do ato reconsider a how we make things in the world. I mean, you don't need a bronton to go to a factory in, you know, absolute middle and nowhere. You have to drive there. There can be a cycle ame to your factory. So many of us use this bite. We're trying hard to get everybody in from monday through to friday. But still, you've probably got a hundred and 50 bromptons down there from staff right across the company using them. The idea of hiding them away
With the climate crisis mounting, cycling is often touted as being part of the solution for how we can make our cities less congested, more green and generally more pleasant places to be. The unmistakable silhouette of a Brompton bike, first created by Andrew Ritchie in the late 1970s, fits many of the credentials crucial to helping solve today's transport and mobility challenges and yet the company’s unique folding design has been a favourite for citydwellers for decades. It’s now the subject of a new book: The Brompton: Engineering for Change, written by Brompton CEO Will Butler-Adams and the book's co-author financial journalist Dan Davies. Will recently joined our host Rosamund Urwin of the Sunday Times to tell her about the Brompton story.
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