AI-powered
podcast player
Listen to all your favourite podcasts with AI-powered features
29min chapter
The Power of Being a Customer-Obsessed CMO
Marketing Trends
Harnessing Data-Driven Marketing
This chapter explores the significance of advanced analytics and artificial intelligence in understanding customer preferences and behaviors. It emphasizes the critical role of personalization, especially in Account-Based Marketing (ABM), and fostering meaningful relationships with C-suite executives. The discussion also highlights the importance of a culture of experimentation and innovation within marketing teams to drive customer-centric initiatives.
00:00
Transcript
Episode notes
Get the Snipd
podcast app
Unlock the knowledge in podcasts with the podcast player of the future.
AI-powered
Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode
Save any
moment
Hear something you like? Tap your headphones to save it with AI-generated key takeaways
Share
& Export
Send highlights to Twitter, WhatsApp or export them to Notion, Readwise & more
AI-powered
podcast player
Listen to all your favourite podcasts with AI-powered features
Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode