
The Architect of Performance: Aubrey Kurteff on Meta’s Learning Evolution
Performance Matters | A 5 Moments of Need® Podcast Series
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Embracing a Performance-First Mindset
This chapter emphasizes the significance of a performance-first approach in content design, advocating for the adoption of Reusable Content Objects (RCOs) and modular content to enhance usability. It explores the integration of AI in content creation while highlighting the indispensable role of human designers in navigating complex workflows. Additionally, it discusses the evolving role of Learning and Development professionals as they transition from content creators to performance consultants, focusing on innovative engagement and stakeholder collaboration.
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