Nudge Theory with Rory Sutherland on "Stories and Strategies"
Building Better CMOs and Marketing Leaders
Exploring Nudge Theory and Behavioral Economics with Rory Sutherland
The chapter delves into Nudge Theory and Behavioral Economics, debating the fine line between nudging and being pushy. Guest Rory Sutherland joins from Kent, reflecting on the decline in trips to London since early 2020.
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