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How Do You Think About the ROI of Something Like This?
A question I find that's very obvious but very helpful to ask is, because everyone thinks about it differently. So just asking, how do you think about the ROI of something like this is really an interesting question to ask a prospect. You'll find that people have different ways that they think about theROI for stuff like this. And what is most important is making sure that you understand where people are on the budget side so that you can address that concern head on.