21min chapter

In Growth We Trust: Marketing | Growth | Startups cover image

🔮 From Full-Time to Fractional: A Marketer's Journey | Cien Solon, Co-founder and CPO (Zilch, TransferGo, Techstars, Scale that thing)

In Growth We Trust: Marketing | Growth | Startups

CHAPTER

From Employment to Entrepreneurial Freedom

This chapter explores the journey from full-time employment to embarking on personal projects and fractional freelancing. The speakers reflect on their evolution into mentoring roles, co-founding their consultancy 'Scale That Thing', and the significance of leveraging AI tools for efficiency. Additionally, they discuss marketing strategies, the importance of financial literacy, and the dynamics of engaging clients in a competitive landscape.

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