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6min chapter
Landscape Of PR Tech
MarTech Podcast ™ // Marketing + Technology = Business Growth
Measuring PR's Impact on Revenue
This chapter explores the complexities of quantifying the effects of public relations on sales and revenue. It discusses the importance of long-term data collection, engagement tracking, and media relationships in demonstrating the value of PR initiatives over time.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode