
How incentives work (and why most backfire)
Nudge
00:00
The Downfall of Blockbuster and the Importance of Building Better Incentives
The chapter explores how Blockbuster's reliance on late fees led to their downfall, highlighting the importance of questioning and avoiding a business model based on punishment. It also draws parallels to other successful companies that have built better incentives for growth.
Transcript
Play full episode