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Differentiation Isn't About Features or Price with Stacy Sherman

B2B Growth

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Customer Experience

In high school, i was fascinated by subliminal ads. And that pivoted me to go to college and study all marketing and consumer behavior. After college, i ended up in a sales roll at eght and t, and continued on to get my masters in marketing. My thesis was, what's the internet? It's hilarious to read it now,. So life goes on, right? I went in and out of telecom and different industries. Then about five, maybe longer, two thousand 13 ish, i was at verizon. And my boss said to me, you're now going to do customer experience in this b o c thing, as as i call it.

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