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S1 Ep4: Prof Mary Lambkin-Coyle - A World Transformed: Marketing Strategies in the Age of a Pandemic

UCD Business Impact

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Is Online Ordering a Good Thing?

I'd be very curious to know whether those habits have said impermanently are just part of this context of COVID-19. Have people now going to become even more what do you might call home based consumers if that's the right phrase? A little bit of the learning we've got from trying these new things will stick and will push us even further in that online direction on a path that we're already very much on, he says.

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