#175 - Navigating the nuances of a hero's journey (Adam Wainwright, Sr. Director of Sales @ Clari )
30 Minutes to President's Club | No-Nonsense Sales
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How to Avoid a Redline in an Order Agreement
adam: I will say hey if we can't completely avoid that process go back to your uh your team and ask them for like the top two maybe three things they just can't live without. If you do introduce that as a step they'll often take you up on it, he says. Adam: My favorite is accelerated timeline because i've got a ton of leverage internally. It's about five um msa dpa is one of them multi-year contracting is another one factoring in growth right so additional users downstream or additional consumption of data whatever it may be for your product.
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