The Agile Brand with Greg Kihlström®: Expert Mode Marketing Technology, AI, & CX cover image

#618: Working with AI to create better (not just more) content with Nick Gernert, CEO WordPress VIP

The Agile Brand with Greg Kihlström®: Expert Mode Marketing Technology, AI, & CX

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AI and Human Creativity in Content Creation

This chapter explores the transformative role of AI in the digital landscape and its symbiotic relationship with human creativity. The discussion features insights from a guest with a rich background in digital agencies, emphasizing AI's potential to enhance content strategies without replacing human input. Key challenges regarding authenticity and quality in an AI-driven world are also addressed, underscoring the need for brands to connect meaningfully with their audience.

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