What's the Process of Creating a Culture?

At Charger 5, we spent a solid year figuring out what our core values were. And that was in the middle of trying to scale a business,. We made lots of mistakes doing it. But we could have saved that by really doing that much earlier. It's not really relevant until you're kind of 30 plus people. So our core values go above and beyond all these entrepreneurial, radically passionate and your team.