24min chapter

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Episode 686: ​​How to Launch A Super Sexy Awesome Amazing Beta Program (Digital CEO Series)

The Mind Your Business Podcast

CHAPTER

Crafting Irresistible Beta Offers for Successful Programs

The chapter emphasizes the importance of matching product size with pricing, discussing the pitfalls of a bad offer and the significance of effective communication for online course creators. It highlights the key ingredients for an irresistible beta offer, focusing on newness, novelty, live experiences, and exclusivity. The speakers share insights on beta testing, personalized program launches, and the evolution of product vision through feedback and refinement.

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