17min chapter

Génération Do It Yourself cover image

#459 - Quentin Couturier - IZIPIZI - Créer le Swatch des lunettes

Génération Do It Yourself

CHAPTER

Stratégies d'Expansion et Collaborations

Ce chapitre explore les expériences d'entrepreneurs face à la croissance de leur entreprise, notamment à l'international. Les intervenants soulignent l'importance de choisir des partenaires partageant leurs valeurs et de la gestion créative des lancements de produits. Ils mettent également en avant le rôle crucial des collaborations et des influenceurs pour accroître la visibilité et la notoriété de la marque.

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