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Commercial Success through Fan Engagement - Glenn Critchley, One NZ Warriors

Sports Geek - A look into the world of Sports Marketing, Sports Business and Digital Marketing

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The chapter introduces the podcast and host Sean Kellenen, who shares his plans of traveling in 2024 and encourages listeners to stay updated via the Sports Geek newsletter. Sean also offers assistance in the digital space and introduces Glenn Kreitle, GM of Commercial and Consumer Business at the One New Zealand Warriors.

In this Sports Geek interview with Sean Callanan, Glenn Critchley from the New Zealand Warriors chats about revenue generation, utilizing fan data, and the "Up the Wahs" online phenomenon. Show notes - https://sportsgeekhq.com/podcast/glenn-critchley-one-nz-warriors/

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