2min chapter

How I Built This with Guy Raz cover image

Zappos: Tony Hsieh (2017)

How I Built This with Guy Raz

CHAPTER

Zappos: A Service Company That Just Happens to Sell Shoes

Zappos became this huge deal and then like at your peak, I guess in 2009, you sell to Amazon. Yeah. So, I mean, there was a point where you really just defined yourself like, this is what sets our company apart. And so for us, we're hoping 10, 20 years from now, people won't even realize we started selling shoes online.

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