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Episode #65 Outbound Sales is NOT Just Cold Calls. If You Hate Outbound, You're Doing it Wrong ft. Ross Nibur

Bridge the Gap™ by Revenue Reimagined

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Rethinking Outbound Sales

This chapter addresses misconceptions about cold outbound sales, highlighting the need for personalization and realistic expectations. It critiques outdated metrics, emphasizing strategic resource allocation and the importance of brand awareness for successful outbound strategies.

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