211 - You Need to Unlearn These Outdated Marketing Principles ASAP | Demand Gen Live S2 x57
GTM Live
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Is It Worth 30 Thousand Dollars?
Not all video needs to be 30 thousand dollars in expensive and take a long time to create. Rit like i post vidios unlinked in that probably cost less than a hundred dollars total to make. And we do it a lot, and it's impactbl and has basically driven a huge growth in our business over the past two years since we've been doing it. It's about being selective on how you produce the video, how much you're spending on it, how it's being used and what the objectives are.
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