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At the Forefront of Culture with Dr. Marcus Collins, Clinical Assistant Professor of Marketing at University of Michigan

The Speed of Culture Podcast

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The Dissonance Between the Media and the Public

Culture moves four on the basis of one simple question. Do people like me do something like this? The answer is no, I don't. We make the decision hundreds and not thousands of times a day, whether we're conscious of it or not. These things are being negotiated through the discourse that we have and observing that for a marketer can be very powerful. That's how we get to the intimacy that we need.

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