Buying Online Is a Premium Brand, Is It?

There is a large percentage of people Who probably won't buy online Yes There's a percentage of people who are highly averse to Recurring payments. The price point is A little higher than mass Right, not quite premium Four members However, if you don't want to be a member we actually just opened up As an experiment Because we're always A.B. testing We just opened up the ability For people to just come in and shop And then you can try it Before you join Well, you'll save your annual membership On one Swiss anti-aging cream I think I can guess the brand You're hinting at that too Yeah It's one that I tried to direct my wife away from