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787: Mitch Lowe | Lessons in Disruption Part Two
The Jordan Harbinger Show
The Side Slot for Returning Movies
Redbox started in 2010 when studios refused to sell DVDs at Walmart. They were losing $400 million in sales just at Walmart alone because of this, he says. The studio execs realized that Redbox was generating more revenue at a dollar a night than a blockbuster was at $4 for three or four nights.
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