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When the Best People Want to Be on Your Team: Peloton's Dara Tresedor

Wisdom From The Top with Guy Raz

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Peloton's Commitment to Diversity and Accountability

This chapter explores the journey of a senior vice president at Peloton, focusing on her impactful roles at major companies and the brand's controversial advertisement. It highlights Peloton's dedication to anti-racism, representation, and the drive for accessibility in fitness while addressing community critiques. The discussion also emphasizes the evolving landscape of marketing, advocating for a genuine understanding of diverse consumers and the balance between creativity and data-driven strategies.

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