Louis: What do you predict 2023 is going to look like from that point of view? Maybe Ryan, you can start so people know who's who and then Jesse can come in later. So what we're seeing overall in the market, because we have a pretty good 20,000 foot view of the market, attract 280 or so on newsletters in our database tracking all the direct sponsorships. You'll see sector specific things, certainly, that as with everything else, crypto has tanked a bit. But really overall, we're seeing a strong market.
Welcome back to another episode of the Send & Grow podcast. This week, SparkLoop cofounder Louis Nicholls sits down with Ryan Sager & Jesse Watkins of Who Sponsors Stuff.
They are the co-founders of Who Sponsors Stuff—a database that tracks which brands & businesses are advertising in email newsletters and brings the data straight to you. Ryan and Jesse have a wealth of combined knowledge and success working in the newsletter ad space.
In this episode, Louis, Ryan, and Jesse discuss…
- The best ways to prospect for ideal newsletter sponsors
- What you should include in your rate card
- How to increase repeat advertisers
- What you should do if a campaign doesn't perform well
- and so much more!
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