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Episode 213: Freight Broker Compensation (with Beth Carroll)

Freight 360

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Creating Incentive Structures for Freight Carriers

This chapter discusses the challenges of creating an incentive structure for carriers in a freight brokerage and proposes solutions such as a specialized team, matrix-based incentive program, and load modifiers. It also explores the difficulty of incentivizing employees to increase profit margins and shares a story about applying compensation to children based on behavior.

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