4min chapter

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#52 The Republic of Tea: The Story of the Creation of a Business, as Told Through the Personal Letters of Its Founders

Founders

CHAPTER

The Importance of Slowness

"I was in no hurry. When I started banana republic, I hurried and I found out afterward that it would have been a lot more entertaining and probably no less profitable in the long run had I not hurried," he says. "No matter how fast or slow one goes, no matter how straight or meandering the path, all business people end up in the same place." 'Even if one gravestone happens to be bigger than another, there is only the journey to savor'

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