#145: Matt McGarry – The man behind email acquisition for The Hustle, Codie Sanchez, Sahil Bloom, and The Milk Road
Creator Science
The Power of Video in Advertising
This chapter explores the effectiveness of various advertising methods, focusing on the superior engagement offered by video ads compared to still and carousel images. The discussion highlights the necessity of skilled content creators in crafting impactful advertisements and concludes with podcast recommendations for further listening.
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