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How to Build a Better Business Strategy w/ Jennifer Riel of IDEO

The Storied Future

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The Power of Human-Centered Design and Storytelling

The speaker reflects on their initial introduction to human-centered innovation and the transformative power of asking someone to share their experiences through storytelling. They discuss the shift from seeking opinions to understanding the lived experiences of others and highlight the value of human-centered design and storytelling in listening to and learning from the stories of users and stakeholders.

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