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Ford vs Chevrolet - Detroit Joins the War | 2

Business Wars

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The Battle of Mass Production: Ford and Chevrolet in Wartime

This chapter explores the rivalry between two legendary American car manufacturers during wartime, emphasizing the importance of mass production for military success. It contextualizes the automotive industry's impact on the war effort, focusing on Henry Ford's ascent with the Model T and the competitive strategies employed by both companies.

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