9min chapter

Search with Candour - SEO podcast cover image

Negativity bias with Giulia Panozzo

Search with Candour - SEO podcast

CHAPTER

Navigating Online Review Bias

This chapter explores the complexities of consumer reviews on platforms like Amazon, focusing on negativity bias and the prevalence of review bombing. The speakers discuss the search for authentic reviews, Google's measures against fake feedback, and the influence of human interaction in shaping consumer perceptions.

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