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Big Bets for Big Wins: Leading Through Extreme Change and Digital Transformation

The Modern Customer Podcast

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Critical Habits of Big Bet Legends

The chapter explores the key habits of successful leaders, termed Big Bet Legends, like Jeff Bezos, John Ledger, Elon Musk, and Satya Nadella. It discusses the importance of creating clarity, maintaining velocity, and accelerating risk and value to support high-impact initiatives known as big bets, focusing on agility, testing critical factors, and making strategic commitments. The discussion also touches on transforming a cellular company through customer experience, the challenges faced by non-founder leaders taking bold risks, and the significance of strategic communication and alignment in executing big initiatives efficiently.

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