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E997: HubSpot CEO & Co-founder Brian Halligan shares insights on the origin of inbound marketing, how The Grateful Dead inspired HubSpot, importance of customer experience, managing employees in the Glassdoor Era & more

This Week in Startups

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Community and Marketing Lessons from the Grateful Dead

This chapter explores the Grateful Dead's unique approach to building a passionate community among fans, highlighting their early use of viral marketing strategies. It also features a sponsorship message for Walker Corporate Law, emphasizing their expertise in legal services for startups.

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