PR Strategy for Shopify Stores
The Unofficial Shopify Podcast
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Leveraging Authentic Storytelling in PR for Shopify Success
This chapter emphasizes the critical role of public relations for Shopify store owners, focusing on authentic storytelling to captivate audiences in a saturated social media environment. It explores various gift guides and storytelling techniques, while also highlighting how podcasts can enhance a brand's expertise and creative PR approaches.
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