The Food Chain cover image

Why we love noodles

The Food Chain

CHAPTER

The Noodle Dilemma: Meal or Snack?

This chapter explores consumer perceptions of instant noodles, debating their status as a complete meal versus a snack amidst rising health consciousness. It also highlights industry challenges related to pricing, international flavors, and noodle preparation techniques, emphasizing ramen culture's unique elements.

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