3min chapter

alphalist.CTO Podcast - For CTOs and Technical Leaders cover image

#68 - Patrick Campbell // Founder & CEO @ ProfitWell

alphalist.CTO Podcast - For CTOs and Technical Leaders

CHAPTER

Founders, Should I Define My Customer Personas?

If your freemium product can create some sort of lock in, that's great too. You're basically trying to get to a point where you end up like acting or they end up acting kind of as a constitution within your business. And those are the types of conversations you should be having.

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