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#60 Yvon Chouinard: What We've Learned from Patagonia's First 40 Years
Founders
Patagonia's Child Care Center
The men at the company including the co-authors and the women without kids including the CEO didn't agree that Patagonia should devote its scarce cash or space to running a nursery school. But back by the moms Melinda doggedly pursued her cause and eventually won out. The presence of children makes adult conscious of their responsibilities as mammals. Grown ups first, employees second. Third our children care, our child care, maternal and paternal leave and flex time policies allow women to advance in the company. It costs Patagonia roughly $50,000 on average to recruit, train and get up to speed a new employee.
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