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Is A Consulting Partnership Right For You with Neel Singh

Consulting Success Podcast

CHAPTER

From Branding to Commercialization

This chapter explores the evolution of a consulting firm from branding to a comprehensive commercialization approach, emphasizing the significance of networking and early client relationships. The discussion highlights personal experiences in transforming the business model and effectively communicating services to mid-cap companies. Through strategic repositioning, the chapter illustrates how the firm's focus on consultative engagement and fractional leadership supports clients during critical growth phases.

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