11min chapter

IOFA with Aaron Starkman
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Episode 7. Daniel Lobaton January 25,2023

IOFA with Aaron Starkman

CHAPTER

Family Dynamics, Career Path, and Success Stories

This chapter delves into the speaker's family dynamics, their transition from a marketer to a creative role, and their experiences at various agencies. They discuss their successful projects, including a spot they shot independently, and winning a silver lion for a print campaign. The chapter also highlights the rise of Wendy's brand through smart social media work and how working at VML YNR transformed the speaker's perspective on advertising.

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