The Frye Show cover image

#213: Alejandro Salazar - La Estrategia Emergente Completa

The Frye Show

CHAPTER

La Transformación de Netflix

Este capítulo explora la evolución de Netflix desde un servicio de alquiler de DVDs hasta una plataforma de streaming dominante, destacando su ventaja competitiva frente a Blockbuster. Se analiza cómo la estrategia de 'long tail' de Netflix le permitió adaptarse mejor a los cambios del mercado y prosperar en la era digital.

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