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Jeremy Utley and Perry Klebahn - The secret to generating great ideas

Smart People Podcast

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Can You Really Hack Your Brain?

We can almost hack our own brains if we become aware of a tendency to fixate on. It's also called functional fixiveness or cognitive fixiveness. This stems from our deep aversion to what's known as our deep longing for cognitive closure. And furthermore, it can actually be a creative ramp where your ideas get better over time,. provided that you expect them to improve.

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