
CBL Rewind: Phil Agnew, host of Nudge, on social proof, curiosity gaps, and ethical influence
Behavioral Science For Brands: Leveraging behavioral science in brand marketing.
00:00
Test ideas cheaply and learn fast
Phil and hosts urge marketers to run small experiments across emails, TikTok, and e-commerce to validate biases.
Play episode from 30:41
Transcript


