Saastr 002: Behind The Scenes At The World's Fastest Growing SaaS Company with Andy Lark, CMO @ Xero
The Official SaaStr Podcast: SaaS | Founders | Investors
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The Role of Marketing in SAS
The role of marketing in SAS has expanded enormously in the last few years. Where do you stand on this expansion of the marketing role? And where do you tend to find yourself most? I think the idea of marketing is thankfully being completely reinvented in the context of sex businesses, which is long overdue. Every business should be doing it.
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