The Great Possidon Auction

Barry Diller and robert wood, then president of c b s television outbid their competitors at the auction. When a b c finally topped me, my main feeling was relief says Wood. It is instructive to note that the smiling man was the one who had lost the highly sought after prize. As the tv executives now know, extreme caution is advised whenever we encounter the devilish construction of scarcity plus rivalry,. how to say no.