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20min chapter
#179: Justin Moore – A step-by-step strategy to get anyone sponsored, regardless of audience size.
Creator Science
The Art of Negotiating Sponsorships
This chapter explores the misconceptions surrounding audience size in securing sponsorships, emphasizing that influence and measurable results are more critical. It covers negotiation strategies, the importance of recognizing one's value, and maintaining relationships with brands, even after initial rejections. Creators are encouraged to tailor their pitches to align with brand objectives and to persistently engage in dialogue to enhance their chances of securing lucrative partnerships.
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