30 Minutes to President's Club | No-Nonsense Sales cover image

How to Build a Cold Calling Culture | Colin Specter | Ep. 303 (Lead)

30 Minutes to President's Club | No-Nonsense Sales

CHAPTER

Establishing Standards and Balancing Creativity in Sales

This chapter highlights the significance of setting clear performance expectations for sales representatives. It explores the delicate balance between fostering creativity and maintaining essential activity metrics, emphasizing the role of performance conversations and coaching in driving accountability and continuous improvement within the team.

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